Denver’s ‘Eat Less Meat’ campaign sparks backlash from ag community, praise from activists

Denver climate campaign sparks debate: Mayor Johnston’s $3M “Do more. Do less. Do something.” initiative urges residents to eat less meat, vote climate-conscious, shop thrift, and plant trees. Farmers call it “tone deaf” and “elitist,” while activists praise its push for plant-based diets. Funded by the city’s Climate Protection Fund, the campaign aims to make everyday climate actions accessible to residents.